How can you make good use of online video? A recent study by AMCA, the Australian Media and Communications Authority, shows that a lot of Australian online video viewers are very receptive to professionally produced video content.

On 31 March 2011, a MultiMediaMakers video was used to introduce the Adionomy platform in Paris. The platform allows anyone to create an online radio campaign.

Web video has been around for a while and in 2011 online video will even gain more momentum. Corporate online movies are gradually replacing the "old school" corporate DVD and old style corporate movies. Today it's all about getting your message across on your homepage, in a short video!

To inform parents and alumni, Penrhos College are publishing a monthly video on their dedicated YouTube channel and on their website. The videos, produced by MultiMediaMakers, will be covering a variety of topics.

The DEEWR, the Australian Department for Education, Employment and Workplace Relations, used online video marketing to raise awareness for Adult Community Education or ACE. Through a YouTube channel, the editorial team created 14 news format videos describing the benefits of ACE.